How to Be An Organized and Productive Blogger

It's no surprise that the more organized I am, the more productive I am… and life just works a lot better when I have things planned out. Organization definitely takes effort, but we're lucky to live in a time when there are tons of apps and programs to assist us. However, my productivity levels can waver; some weeks I'll be motivated to accomplish everything, then the next it's torture trying to get anything done. I don't like that roller coaster of productivity, so I've been focusing on improving organization and getting more done. Here's what has been working for me:

Editorial calendar and pre-planning social

When life gets crazy, this can be the first to go and I notice that my blog suffers. Having (and sticking to) an editorial calendar is crucial. It not only lets you plan far in advance, but you can also see where you have holes during the week. Sometimes I'll forget that I don't have an outfit shot or post ready, but using a calendar is a sure way to keep me on track. I like to take a look at my calendar every day and plan it out monthly (more on this in the next tip).

Our team personally uses CoSchedule, which allows you to assign tasks within a calendar, edit directly from WordPress, and even pre-plan social media. Planning social (like two tweets and a Facebook status for each blog post) beforehand eliminates you rushing to do it the day the post goes live. I also find that planning social posts as I'm writing content is easier since I'm already in the mindset of that specific topic or outfit.

Yearly, monthly, and weekly goals

I've been making lists with goals forever now, but it's especially important when it comes to my career. At the beginning of the year (or once a year, the date isn't relevant), I like to take a whole day to think about yearly goals for my blog. Where do I want to be in a year? What content do I want to focus on? Think big picture, but be specific on what's important to your individual brand.

After making yearly goals, I can break those down into monthly ones. For example, my September goal mainly surrounds fashion month, but my yearly goal was to “bring readers on-trend looks.” Attending fashion month and blogging about it will help meet both in a different capacity. Monthly goals are also the time to look at your editorial calendar and plan out posts. This is also where we show any planned travel so we know when we need to shoot a few more posts beforehand.

Then, weekly goals end up being more task-related. Write X post, shoot X outfit, etc. Having this system down provides me with inspiration and organization AND I'm more productive when I know exactly what I need to do.

The Pomodoro technique

Have you guys heard of this? I tend to get off task, so learning about this system has been life-changing. This techniques suggests focusing (as in phone turned over and on silent and only necessary windows open on your computer) for 25 minutes straight, then following that up with a 5 minute (tech-free) break. It sounds simple enough, but having designated focused time with a promised break gets me to do SO much more work. I use this technique pretty frequently and it helps!

Hiring help

This isn't the easiest thing to master because it's an expense and can feel odd outsourcing your tasks, but hiring help where you need it is necessary. It's hard to get everything done when you have too much on your plate (this includes household chores like cleaning, grocery shopping, whatever). Make tweaks to your budget to free up some spending money and hire help for whatever is holding you back from focusing on your blog and being productive. Anthony and I recently hired an assistant to help us sift through e-mails, coordinate collaborations, travel, etc. and it's really freed us up to create more content- and we're in the process of redesigning my site! :) We also hired a housekeeper once a week for the deep clean chores and that's really freed up time there for me too.


I like to have certain days for different tasks. If I need to shoot a few looks for the week, I like to get all these done on one day. The next day might be for writing or meetings. I find that letting my brain single-task makes me more productive than running around like a crazy person without actually making any progress. Sure, there are days when the craziness takes over, but when I can, following a designated day really boosts my productivity and energy levels in general.

Taking time off

Lastly, give yourself a break! No one can work work work and be motivated 24/7. It's 100% necessary to take time off and clear your head from business. If you're organized and use the tips from above, you'll be able to carve out time for yourself. Take advantage of that and remove yourself from the blog (and your Instagram!) every so often to recharge. You'll come back inspired, rested, and ready to take productivity to the next level!

What are your favorite hacks for staying organized and productive? Any other tips I should know about?

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  1. Miranda | Miranda's Notebook August 31, 2016 at 12:54 am

    I’ve been looking for a good calendar system so I shall definitely check out CoSchedule. I use the Pomodoro Technique too and it helps so much! xxx

  2. La Bijoux Bella | by mia August 31, 2016 at 1:32 am

    Great tips and advice. Hiring help is always a fabulous idea for a very busy individual. I will never say no to that! :)

    Great post! :)

    La Bijoux Bella | by mia

  3. Hayley Larue August 31, 2016 at 1:54 am

    I definitely need to use an editorial calendar more often! I too often do the same, where I completely forget I don’t have a set of photos to use for a new post. When I do take the time to pan one out, it really does help so much!

  4. Inesa August 31, 2016 at 1:57 am

    Great tips !! Xx

  5. Rach August 31, 2016 at 7:10 am

    This is a great advice! I also want to try the Pomodoro technique – sounds like thats what I need to do to be more productive!

  6. Sia Foch August 31, 2016 at 9:08 am

    Wonderful tips, always so helpful and just right in time! I also sometimes use apps like Buffer for social media, it helps me to stay tuned since I’m working alone.

    -xx, Sia

  7. Thuy August 31, 2016 at 10:19 am

    I’m really trying to work on batch processing: doing similar tasks all at once (like you mentioned in the Designating section). Right now, I write my posts on the same day I intend to get them out and I find that it makes me rush and get stressed out. I would like to write them in advance but I’m having trouble doing it. GRR!

  8. Amy August 31, 2016 at 11:18 am

    Great tips, and I am a HUGE fan of the Pomodoro technique. My mind gets scattered easily and CANNOT multi task so it’s been a game changer for me. Now if I only I could be as organized as you and plan out a month’s content in advance… thanks for the inspo!

    xx, Amy

    1. Brittany August 31, 2016 at 9:59 pm

      Hi Amy! It’s all about taking baby steps. Maybe instead of striving for a month’s worth of content, do 2 weeks :)

  9. Well Done Wardrobe August 31, 2016 at 2:07 pm

    Great read, and I love the last point. I NEVER relax. I am trying to start a style blog in my (little) free time and I’m just in the early stages now. My website isn’t published yet and I just started an Instagram to get my name out there. I was so reliant on my paper planner for years, I made it my New Years resolution last year to go digital and finally learn to use my iPhone calendar! It was a pain at first but now it’s so much better than worrying if that little book is in my bag. I’d like to try the app you suggested too, and hopefully manage my time well enough to be successful blogging someday. Thanks for the tips!

    1. Brittany August 31, 2016 at 9:57 pm

      I had the same issue as well moving myself towards my iPhone calendar…I agree, it took some getting used to!

  10. Yasmin Elzomor August 31, 2016 at 4:09 pm

    Love this! I’m in the process of trying to get my personal life and blogging schedule organized and it’s been difficult cause I don’t know where to start! I heard CoSchedule is great but I don’t have WordPress so I don’t know if that’s the best option for me to use. What would you suggest?

    1. Brittany August 31, 2016 at 9:56 pm

      Hi Yasmin! CoSchedule may not be the best option since most of its beneficial features are through having WordPress. What are you using now for your blog?

  11. Jessica Anderson August 31, 2016 at 5:39 pm

    I’m so trying the Pomodoro technique, I’ve never heard of it. It sounds like something that would def be helpful for me as I notice my mind starts to wander after focusing on something for a while :)


  12. Lauren August 31, 2016 at 9:24 pm

    All good tips, thank you! I just started using Passion Planner and it’s a pretty leather bound calendar that also acts as a journal. The act of physically writing things in one notebook is very therapeutic and I retain information so much easier.


  13. Elizabeth T. August 31, 2016 at 10:02 pm

    I always look forward to your weekly blogging tips, and this week’s post on organization and productiveness is particularly intriguing :) Really enjoyed all of the tips! Although I already use a planner, I know that I can definitely improve the way I create and market my content, so it’s always helpful to read your thoughts and opinions! <3 Always such an inspiration and motivation!

    XO, Elizabeth

  14. Janine September 1, 2016 at 11:36 pm

    Thank you for these tips im blogging! I really admire you for your work and for your Blog! Hopefully I will her there too someday because I just started my own fashion and lifestyle blog!

  15. Wildania Estevez September 3, 2016 at 6:25 am

    Thank you so much for sharing all this information with your readers. Many people believe that blogging is not a real job, but it definitely is and it is a lot of work.

  16. Gitana Deneff September 6, 2016 at 6:50 pm

    Ahhh Pomodoro! I love Pomodoro technique. It works so well. I recently discovered that my eyes get tired more easily when I focus on work too long so I use Pomodoro more often now because it gives my eyes a good break. But also I get ish done!!

    Good post!


  17. Lucy September 10, 2016 at 2:58 pm

    This is so incredibly helpful! Thank you so much :)


  18. Dalal September 11, 2016 at 6:21 am

    Great tips, I launched a blog recently and I am learning from the best <3 About the pomodoro technique, have you heard about the productivity planner?

  19. LizZ H. September 11, 2016 at 4:18 pm

    I have never heard of the Pomodoro technique! This is something I definitely need to try out!!

  20. Kendra September 13, 2016 at 9:50 am

    I love these posts, they’re always so helpful! I’ve definitely been needing to be more organized and I feel like a lot of these will help. Thanks! :)

  21. Vivian September 14, 2016 at 9:50 am

    Great tips!

  22. Andrea Othela September 21, 2016 at 5:28 am

    This post really gave me a pick me up. My dream is to expand my blogging and reach more readers. I always get overwhelmed when I have so many projects from my blog posts to my youtube videos coming out in one week. This really helped me get some ideas going on how to stay organized yet keep the consistency. Especially being a full-time college student. Thanks!
    -Andrea Othela

  23. Tessa Machen October 7, 2016 at 12:15 pm

    Thank you for all your help, B!

    I have many things that I want to accomplish with a blog, social media etc. & want to make sure that I am generating revenue for my effort. I am focusing on 1 area right now that I want to grow and then will start to incorporate other features as I start to get a strong foundation in that one area. I cannot do it all & have to make myself focus on 1 thing at a time. This post is so helpful and just signed up on CoSchedule! I appreciate your help so much & look forward to working on my new website this weekend.

    I would love your feedback on my Instagram. :)

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  26. Lauren Dailey October 26, 2016 at 5:20 pm

    Hi Brittany,

    Thanks for sharing these, I love how you added to take a break every so often! I recently took a vacation and saw that it was exactly what I needed to boost productivity levels.

    Keep up the great content, and thank you!


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  28. Andrea November 19, 2016 at 4:56 am

    Such a great post, I am a creative person but lack organisation and it always lets me down! These tips have really helped – thank you :) Andrea. xo

  29. Natalie December 3, 2016 at 9:30 am

    Great post and I LOVE your blog so much! Some great articles that I really want to read so they’ll be going on my reading list!

  30. kim April 18, 2017 at 2:19 pm

    Hi Brittany,
    thanks so much for sharing all the info, I so relate. Im about to launch my blog after months of building it as well as its content and wondered how often you post? Thanks so much!

    1. Brittany April 28, 2017 at 11:31 pm

      I would try to post at least 3 times a week, the more content to start with the better!


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